Substance over effect.
We build brands that last – not campaigns that fizzle.
Since 2006 · DACH
Owner-led advertising agency across the DACH region. Six disciplines under one roof – for brands that stick in the mind and reach the heart.
We build brands that last – not campaigns that fizzle.
Hanseatically direct. We say what works, and what does not.
From strategy to delivery – six disciplines, one team.
What twenty years across the DACH region adds up to.
No stock photos, no buzzword bios. The people who take responsibility here.

MANAGING DIRECTOR
Mario Brenner leads Markenherz as managing director. He advises boards and managing directors on brand matters, leads strategy workshops, and is the first point of contact for clients who appreciate plain speaking. Not an agency head who sees the client before the presentation — but one who knows the work.

CIO
Has worked with nearly every tool on the market for years, and knows exactly which ones deliver and which just look good. Has personally analysed hundreds of company processes and knows what really matters when it comes to AI and automation. Makes sure your data is in safe hands with us.

CONSULTANT
Founder of Markenherz. Brings extensive know-how in marketing (incl. UNILEVER) and the management of globally active advertising agencies (incl. BBDO, DMB&B).

BRAND STRATEGIST

CONSULTANT
Top-tier performance takes specialists who know exactly what they're doing in their discipline.
Visual strategy, campaign concept, corporate design. The creative frame around everything we produce.
Market analysis, positioning work, content architecture. The foundation that makes creative work.
Concept, camera, editing. In-house production from brand film to social reel.
UX design, Next.js, SEO architecture. Digital presences that carry the brand — and pass Core Web Vitals.
Editorial, community management, social media campaigns. Language that fits the brand.
Deadline ownership, client communication, budget tracking. The structural layer that enables quality.
Brands are not a logo and not a claim. Brands are the feeling that stays when everything else is forgotten. That is what we work on – since 2006.
FOUNDED
Markenherz is founded in Hamburg. Owner-led, self-financed, opinionated.
FIRST CORPORATE CLIENTS
Markenherz begins working with national corporations and hidden champions. The work becomes more complex. The standard stays.
SIX DISCIPLINES
In-house digital and film capability. Markenherz grows to six disciplines under one roof — strategy to screen.
INTERNATIONAL PROJECTS
First clients with international reach. Brand work that works beyond Hamburg.
DIGITAL EXCELLENCE
Internal professionalisation in digital and performance. Lighthouse scores and KPIs become part of the working culture.
TWENTY YEARS
2006 to 2026. 60+ clients. One conviction: brands deserve clarity, attitude, and craft — not noise.