Markenherz

DISCIPLINE 03 · BRAND

Brands that aren't forgotten.

We develop brand identities that come from strategy — anchored durably in the target audience.

What we deliver.

A brand is the only thing nobody can copy. We develop it from the core of your company — strategically grounded, designed with precision.

  • Brand Strategy & Positioning

    Brand architecture, competitive analysis, positioning work. The foundation everything else builds on.

  • Corporate Design

    Logo, color system, typography, visual world. The visible brand — consistent across all media.

  • Naming & Tagline

    Names and slogans that stick. Linguistic identity that fits the brand.

  • Brand Architecture

    Master and sub-brands, portfolios, brand houses. Structure that shows strength.

  • Brand Guidelines

    Everything that protects and carries the brand — for internal teams and external partners.

  • Rebranding & Brand Care

    Careful evolution of existing brands. Evolution, not revolution — unless revolution is needed.

Four steps. Focused on brand strength.

01

LISTEN

Brand audit, competitive analysis, stakeholder interviews. Before we position, we understand.

02

POSITION

Strategy workshop, positioning framework, value system and tone of voice. The brand truth.

03

CREATE

Design development, prototyping, iterative presentation. The idea becomes visible.

04

LET IT WORK

Rollout planning, brand guidelines, internal and external launch. The brand lives.

Impact you can verify.

60+BRAND PROJECTS SINCE 2006
20YEARS OF BRAND EXPERIENCE
+35%AIDED BRAND AWARENESS (AVG.)

A brand identity is the only thing nobody can copy.

Ready for a brand with your DNA?

30 minutes. No commitment. We show you what distinguishes your brand from all others.